Canonical Strategy
A canonical strategy to prevent duplication and stabilize indexing during migration.
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Admin User
Updated:
published
Canonical Strategy
Canonicals reduce duplication risk and help stabilize indexing during migrations.
Enterprise rule: consistent canonical rules + validation + evidence.
See also
Indexing Controls Acceptance Criteria Rollback PlanFAQ
What does a canonical do?
It indicates the preferred URL to prevent duplication and consolidate signals.
How do canonicals fail in migrations?
Inconsistent rules, wrong environment URLs, or canonicals pointing to non-existent pages.
How do we validate canonicals?
Crawl, diff, and verify rules against acceptance criteria.
Do canonicals replace redirects?
No—redirects are for moved pages; canonicals are for duplication preferences.
What’s the first improvement?
Define canonical rules and test them on staging with crawl diffing.